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The Pingrees: North Haven’s mother-daughter political team
Posted by ivanoats | Filed under Bookmarks, Sustainability
Congrats to Chellie and Hannah and the Working Waterfront for a great article about how island politics being intensely local has lessons for national politics and sustainability.
Hannah is the youngest woman ever to be elected as speaker of any state legislature in the country, according to Millie McFarland, clerk of the state house. She would also be the youngest women speaker to serve in Maine.
There is little room for the kind of ideology that has tainted national politics in recent years, they said. Chellie remembers serious fights in the State Senate, but "that is nothing, compared to a difficult town meeting, where you were arguing with friend and neighbors," who could be sitting next to you the following day on the ferry. "It basically means you have to work it out," Chellie said, compared to a lot of national political fights "where people walk away from them."
And the solutions that islanders have found to issues such as energy use can inspire the entire nation, she believes. She points to the Fox Islands Wind Power Project, which will supply both Vinalhaven and North Haven with all their electricity needs when finished. "If we can do it with less than 2,000 people, that we can do it" with larger communities, she said.
Tags: islandwind, northhaven, pingree, womeninpolitics
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December 4, 2008
Organic Clothing in San Francisco
Posted by ivanoats | Filed under Bookmarks
ORGANIC ISN'T JUST what you eat – it can also be what you wear. If you need new duds, you don't have to give your money to exploitative sweatshop-happy retailers. Instead, put your dollars behind fashion that not only looks good but also supports your politics and sense of responsibility. The following will help you find new threads that are as wholesome as nature, and just as green.
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December 2, 2008
Events that walk the talk
Posted by ivanoats | Filed under Bookmarks
It’s difficult to pinpoint how many special events take place in the United States. The most oft-cited number is 1.2 million meetings, conventions and tradeshows are held annually. What is clear is that most of them are responsible for huge amounts of waste, making the hospitality industry one of the biggest producers of waste, second only to the construction industry.
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December 2, 2008
WordPress to Create iPhone Web Apps | Denver SEO Knox | Search Engine Optimization | Sarasota MLS
Posted by ivanoats | Filed under Bookmarks
MANY know how to use WordPress. NOT MANY know how to code a web app for the iPhone. But now you can! It’s easy, it’s new and it’s super cool!
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December 1, 2008
20 Free Corporate WordPress Themes
Posted by ivanoats | Filed under Bookmarks
Your business’ blog doesn’t have to look boring or childish. If you’re going to use your blog as a tool to promote your business, you need it to have a clean, professional, corporate look. Here’s a round up of 20 of the best free corporate WordPress themes available. Preview them and if you find one of your taste, go ahead and download it.
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December 1, 2008
Why Should you Join a Blog Network?
Posted by ivanoats | Filed under Bookmarks
benefits of being part of a blog network: relationships, traffic, expertise, administration, revenue, seo
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December 1, 2008
Google Launches a Sweet Competitive Research & Keyword Research Tool
Posted by Aaron Wall | Filed under Sustainability
The Inside AdWords blog announced the beta launch of Google's Search-based Keyword Tool. To some degree the tool is a Compete.com knock off, but with a number of exceptions
this tool is free
Google has more search data than Compete.com does
this shows bid prices and search volume estimates next to keywords (like the Google Traffic Estimator)
this shows your current page titles and keywords
this shows the % of organic and paid traffic going to a URL
For any keyword, the Google Search-based Keyword Tool will show up to 800 related keywords with cost and search volume estimates. This tool also works to show you 100 keywords related to a site, and if you own a website they will show you thousands of keywords that they think you could bid on which are not already in your account. In addition they show your search share of voice (via ads and organic search results) for keywords. This data is easy to export using a handy export button.
There are a variety of cool extra filters that can be applied on this tool, including...
minimum or maximum search volumes
bid price range
low, medium, or high competition
keyword in URL
combining URL and keywords as filters
keyword + general category
negative keywords
Using a variety of different combinations for these filters you can see many different sets of 800 keywords even within the same subset. Export these different lists a variety of times and you can quickly build a list of thousands of high value keywords.
If you are a paying subscriber, this thread has a few more tips for how to get the most out of this tool.
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November 29, 2008
Building a Blog in 15 Minutes with Rails 2.2: A New Screencast
Posted by Peter Cooper | Filed under Web Design
 Anyone who got into Rails a few years ago should remember a very popular "building a weblog in 15 minutes video" by David Heinemeier Hansson. It was potentially responsible for most of Rails' ongoing success as the video demonstrated all of the beauty of Rails in an easily digestible way (if you still want to see this historic video - based on Rails 0.5! - click here). Now, Ryan Bates of Railscasts.com fame has recorded a new 15 minute "creating a weblog with Rails 2.2" video (50MB, Quicktime format).For more information generally, go to http://rubyonrails.org/screencasts     
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November 27, 2008
How To Actually Get Links From Your Linkbait
Posted by Tom_C | Filed under Sustainability
Posted by Tom_CI like talking about link building - it is, after all, one of the most important rankings factors (hey Rand, when's that going to be updated?) and also one of the things people struggle with the most in the SEO industry. So here are some more tips and tricks you can use to get links. This week I'm talking about how to actually get links from your linkbait.For anyone that's launched linkbait you'll know that sometimes it works and sometimes it doesn't. Of course, by 'works' I'm talking about a digg homepage, a reddit homepage or huge amounts of traffic from stumble. But actually even for the pieces which don't go hot on one of the social news sites there's still massive potential - after all the content is no less appealing right? This is still highly linkable content, you just need to go about putting some elbow grease in to get the links. This image is supposed to represent elbow grease, or that women are much better linkers than men, or something equally random: 1. Submit to niche social media sitesOk, ok - I know I said this post was about how to get links AFTER submitting to social media sites but actually this is a very important step in launching linkbait and getting links. Don't just stop with Digg, Reddit and Su - look at niche social media sites as well. By submitting to these sites not only do you increase the chances that it will go hot on one of these sites (and hence spread and hence get links) but also a lot of these sites provide nonofo links (nonofo being our internal term for clean non-no-followed links) so they're valuable in their own right too.Don't know where to start? Here are a few ideas: Jane's list of 30 quality social media sites to submit to 120 social media sites with PR A categorised list of niche social media sitesIt's worth bearing in mind here that while these niche sites won't send as much traffic as Digg or Reddit the quality of traffic is MUCH better - the visitors will almost certainly stick around longer, be more likely to comment and probably more likely to link too (though this is un-tested). Incidentally, does anyone know of any studies into this?As an aside, don't forget foreign language social media sites, especially if your linkbait is visual. Both Wykop.pl and Szanalmas.hu have sent us considerable traffic in the past.2. Ask for links. Seriously.This point is actually the real reason I wanted to write the post, the other ideas are just fleshing the post out so it's not really short (shhh - don't tell anyone!) and is something we've been doing which is proving very effective at the moment. The concept is simple - once you've created and launched your linkbait use it to manually build links by contacting people who might be interested in your content and ask if they'd like to link to you.This works especially well when you craft your linkbait correctly - we had success a while back when we launched a video explaining bittorrent for a client, the video was cutsie and fun but it neatly explained the concept of what a bittorrent was. Then we did a search for bittorrent faq and voila - we have a list of relevant people who are actually interested in our video and could easily embed and/or link to it.Another example - we recently launched a quiz about beds and dust mites. It didn't do terribly well on digg or reddit but it transpires that there's a really big dust mite community online (who would have thought!?) and since we have real content to offer bloggers we're having success simply asking relevant bloggers if they'll take the quiz and link to us. We've only just started manually building links off the back of the quiz but we're seeing good results already - for example this very nice gentleman has linked to us!While there was no money changed hands for this link you could equally be more aggressive about getting links and pay for people to link to your linkbait as well, but I won't delve into that whole can of worms here as it's been discussed elsewhere a lot and it's not really the focus of this post.3. Email chainsBack when I used to work in a large corporate office (a far cry from the 14 of us at Distilled!) there were constantly emails flying back and forth among staff with headlines like "Oh My God FUNNY. PLEASE READ" or "SEND THIS TO FIVE FRIENDS OR YOUR KIDNEYS WILL SUFFER DEATH". I used to hate those people. I really did. Thankfully, it's several years later and I've just about managed to weed out all those kinds of people from my social circle and I very rarely get sent these kind of chain emails. Still, the market for them hasn't decreased. They can be a very valuable way of helping your content spread - sure these people aren't always going to link to you but the number of visits it can drive is sickening. So next time you're launching linkbait, why not get back in touch with THAT person in your life and send them an "OMG FUNNY, TAKE THIS QUIZ" email.As an added bonus for this post, I've also uploaded my SMX London presentation on Blow Your Mind link building techniques which you can view online. It's light on content but there's hopefully some useful tips in there:Blow Your Mind Link Building Techniques Publish at Scribd or explore others: Internet Technology seo smx Do you like this post? Yes No    
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November 27, 2008
I Can?t Believe Some People Are Still Saying Twitter Isn?t A News Source
Posted by Michael Arrington | Filed under Sustainability
Update: CNN says “It was the day social media appeared to come of age and signaled itself as a news-gathering force to be reckoned with.” Twitter is emerging as a major force in breaking news. But some people disagree.Today we saw yet another illustration, when people in Mumbai got the word of terrorist attacks out to the world well before mainstream media even knew something was happening. Mathew Ingram points out previous examples of Twitter users breaking important world news.If I didn’t hear about something important happening by watching my Twitter stream, it’s the first place I go to get an idea of what’s going on. Years ago I would have turned to the cable news channels, now it’s Twitter.It’s not just the speed of early reports either. Twitter also serves up a constant stream of updates as situations progress. The facts seem to be irrefutable. But some people disagree, as they wrote in comments to my Mumbai post. You should also read TomsTechBlog, who argues that it’s irresponsible to think of Twitter as a news source. The reason? The facts are often wrong.This is the same argument that mainstream journalists used against blogs when they rose to fill a void in the news over the last few years. Yet even the NY Times admitted years ago that blogs were an important news source when disaster struck: “For vivid reporting from the enormous zone of tsunami disaster, it was hard to beat the blogs.”But blogs are nothing compared to Twitter, which lets anyone with a cell phone instantly update the world with what they see and hear, via the simple and ubiquitous text message.Sure, lots of Twitter messages are flat out wrong and can spread disinformation. But as Ingram notes in his blog post above, other people tend to immediately correct those errors. Bad information is quickly drowned out by good information. You can jump up and down and shout all you want that Twitter isn’t a real news source. But all you are doing is viewing the world through a reality lens that’s way outdated. People want information fast and raw from people who are on the scene. If it gets a little messy along the way, that’s ok. We’ll soon see tools that help us distill the really good stuff out of the stream anyway.What matters isn’t any individual Twitter message and whether it’s right or wrong. It’s the organism as a whole, the aggregate, that lets people stream what they’re witnessing in real time to the world. That aggregate stream gives us more information, faster, than anything before. It’s news, and it’s incredibly valuable.Crunch Network: MobileCrunch Mobile Gadgets and Applications, Delivered Daily.      
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November 27, 2008
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